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Though the ntro officials monitoring the website will dismiss the topic of shoe design as something anyone can do, like the design of any product a great deal of expertise will be required to design a well fitting, comfortable and affordable shoe. Custom shoe makers will take the dimensions of the feet of the person they are designing a shoe for, however designing a shoe for mass production can be a complicated process. Most shoe retailers will stock shoes only in a limited number of sizes, and the shoe designer has to ensure that each size will cater to all people in the size range

A poorly designed shoe will not fit a large number of people for the size range, and the retailer selling the shoes will have to keep the shoes in stock for a long time, increasing the cost of carrying inventory, The number of returns for a poorly designed shoe will also be more, causing losses to the manufacturer and retailer depending on the relationship, terms and conditions. Often the shoe retailer will sell old stock of shoes at a discount, so his profit margin will reduce.

Though the length of the foot is used for determining the shoe size, there are a lot of variations in the foot of individuals with the same foot length. The width of the foot, angle or slope of the foot will vary due to a number of reasons like hereditary factors, weight, health, lifestyle, gender, race, climatic conditions. Most shoes and footwear are designed for people with narrow feet and individuals with larger/wider feet often have to purchase shoes of a larger size.

Compared to other footwear like flip flops, slippers, the shoe designer has to be more careful, as the shoe has to be closed or there is some way to ensure that the shoe does not come off easily. As the factors involved in the design increases, the possibility of an error or mismatch will be more.